70% of water on earth. 70% of water in our body. 1% (of profits) for the planet = SeventyOne Percent! This reef-safe sun care range was thought of and created by surfers with a commitment to protecting Mother Earth. SeventyOne Percent natural SPF products do not contain nanoparticles, silicones, parabens, phenoxyethanol and petrol, which not only have a negative impact on the environment, but are also potentially damaging for our bodies. The SeventyOne Percent range has been formulated to respect marine ecosystems and protect coral by limiting sunscreen content and favouring mineral filters where possible.